In today’s ageless society, a
person is no longer defined by their physical years but instead by their
values, individual aesthetic and unique life experiences.
client Trenery asked us to craft a storytelling campaign with genuine
depth that speaks to the modern yet timeless spirit and style of the
brand. A celebration of clothes lived not worn. This portrait series campaign
evolved across several seasons and ran as windows, in-store VM,
in press ads and online.